Social Media Strategy and Reputation Management
Olmstead Williams Communications helps clients spark and influence conversations about their businesses and products in online forums, communities and blogs. That’s important with 60% of Americans using social media at least once a week (80% at least once a month).
We leverage business successes to generate online reputational value and work with them to create social media properties such as videos and podcasts. We monitor new media for client presence and provide client alerts to any significant online dialogue about client issues. Olmstead Williams Communications provides immediate 24/7 intervention to counter viral misinformation threats.
Support for Facebook, Twitter, LinkedIn and Blogs
Social media sites make up 10-25% of Internet usage, and the percentage is growing rapidly. LinkedIn alone has more than 100 million profiles. Olmstead Williams Communications can work with your company to initiate or enhance your social media presence regardless of your personal skill level. That includes everything from creating simple Facebook fan pages to sophisticated online contests and multi-tiered campaigns that feature Twitter, a company blog and/or posts on industry-leading blogs.
Social Media News Releases
Social media news releases (SMNRs) are online documents embedded with multimedia (images, videos) and allow readers to easily share them across a wide range of social media Web sites such as Twitter, Facebook, Digg and Technorati. They feature key quotes and bulleted messaging that reporters can quickly access and use in their stories, as well as keyword tags that allow online readers who search the Web to easily locate relevant information. Olmstead Williams Communications can leverage SMNR services available through PitchEngine, PRX Builder, Pressitt, RealWire and more.