ProVisors’ Matt Toledo on building the best relationships

As Matt Toledo writes for Forbes, one of the surprising truths in the professional services world is that the more you give and help others, the more you reap the benefits.

“The rule of reciprocity goes into effect, and you start leveraging the power of relationships. The cultivation of long-term, deep relationships with people you can trust when referral opportunities arise can create something meaningful professionally and personally.”

According to Toledo, there are three simple ways you can be generous to those around you, while also reaping the benefits of these relationships for your business.

Read the full article: Relationships: The More You Give The More You Get (Forbes)

April 16th, 2018|Categories: Client News|Tags: , , , , |

The Single Biggest Mistake a Business Can Make Today | eNews from OWC

The days when CEOs only had to focus on running their businesses are over. Today’s leaders need to be “woke” as they stand for something greater than their own products or services. Those who don’t must be prepared to suffer the wrath of the hashtag. Our business climate is calling for companies to proactively take on issues important to their key stakeholders – regardless of how that may impact their bottom line in the short term.

The single biggest mistake a business can make is not knowing its core values. The core values are the set of principles, morals and policies on which the company is based. These values drive how the business operates and treats people. People want to invest in and buy from companies and leaders they trust and respect. Conversely, many consumers will go out of their way to avoid doing business with companies tainted by negative news about how they treat employees, women, customer complaints, environmental issues and illegal practices.

Here are five common mistakes that tarnish a brand:

  1. Delayed Action. One of the outcomes we see as a result of #MeToo, #TimesUp and even #deleteFacebook movements is that big businesses are now acting fast to correct issues. Executives are fired first and investigated later. There is no time to hide behind legal delays and “no comment” statements. The public is playing judge, jury and executioner, and companies with core values can better distance themselves from controversies or even take an active role in championing movements they support.
  2. Lack of Transparency. Now more than ever, leadership is held accountable for its actions, so it’s crucial that there is transparency from the top down. One of our CEO clients holds regular all-employee town hall meetings where he answers ANY question posed, even about his own compensation. Core values help because well-managed companies do not fear scrutiny.
  3. Not Planning Ahead. When a crisis hits, you need to act fast – but this can only be done when you are prepared. Just look at the “unfriendly skies” and the crises airlines have faced with passengers being forcibly removed from planes and dogs dying. In contrast, look at a company that is committed to its core values and communicates them. You may be surprised to find Delta Airlines on Fortune’s 100 Best Companies to Work For list, especially since no other airline has made the cut in over a decade. Delta is also found on Forbes‘ Best Workplaces list and has a 4.3-star rating on Glassdoor. Delta’s mission statement is to “form a force for positive local and global change, dedicated to bettering standards of living and the environment where we and our customers live and work.” Its value is actualized, its employees are happy, and thus they provide a better customer experience.
  4. Lack of Alignment. Each company needs to come to a point where all the stakeholders agree on core values. This will direct operations, budget allocations and prioritization of time and resources. Think of Nike’s “Just Do It” slogan that empowers everyone to accomplish more and overcome obstacles to succeed. This one core value has impacted all business decisions for the company for the last three decades. The cohesion in mission and messaging are central to its success.
  5. No Focus. Businesses can’t address every issue in the world, but they can support causes and issues that directly impact their customers, employees and communities. A perfect example of how focus can drive initiatives that further build the brand can be seen in CVS’s decision to stop selling cigarettes. Another example can be seen in Dick’s Sporting Goods’ proactive decision to raise the age for firearm purchase following the shootings in Parkland, Fla. Both of these brands are authentic to their core values of health and family, while seeking the social good above bottom line.

At OWC, we work with companies to help identify and amplify their core values. It supports our own mission to build and sustain business reputations. Let us know your business core values @OWCPR.

TaskUs and Cloudbreak Health among Entrepreneur360 honorees

Outsourcing leader TaskUs and telemedicine pioneer Cloudbreak Health have been included in Entrepreneur’s Entrepreneur360 2017 List. The list celebrates the best entrepreneurial companies in America, looking at leaders who can expertly balance impact, innovation, growth and leadership to grow their business. TaskUs ranked third while Cloudbreak Health ranked #25.

“Impact and technology are at the core of TaskUs’ mission,” said TaskUs President Jaspar Weir. “We attribute our growth and success to our commitment to employee satisfaction which we believe drives customer satisfaction.”

“Innovation and impact are important values at Cloudbreak and central to our mission of simplifying and humanizing healthcare,” said Jamey Edwards, CEO of Cloudbreak Health. “We are proud to be recognized by Entrepreneur as a leader in our industry and for our part in pioneering the telemedicine movement.”

Read more:

Taskus Named to the Top Three “Best Entrepreneurial Companies in America” by Entrepreneur Magazine’s 2017 Entrepreneur360 List (BusinessWire)

Cloudbreak Health Ranked Number 25 On Entrepreneur Magazine’s 2017 Entrepreneur360™ List (PRWeb)

 

December 21st, 2017|Categories: Client News|Tags: , , , , , , |

512Tech talks with TaskUs President Jaspar Weir on why the company runs their San Antonio and other company offices from Austin

512Tech sat down with TaskUs’ Bryce Maddock and Jaspar Weir to talk about their operations and their choice to handle them from Austin. So why hire in San Antonio, but lead from Austin?

“A lot of our clients wanted us to have a domestic option for a while. We took the philosophy of what made us successful overseas and brought that to a domestic setting,” said Weir. “It’s been a phenomenal experience so far. Bryce and I moved here to Austin to be part of that, to be closer to the operation and also because we love Austin.”

Read the full article: Why run its San Antonio and other company offices from Austin? TaskUs leader explains (512Tech)

November 9th, 2017|Categories: Client News|Tags: , , , , , , , |