The value of awards programs
Ernst & Young’s Joe Muscat spoke about the value of awards programs and his company’s annual Entrepreneur of the Year program recently with Press: Here‘s Scott McGrew. Muscat, who leads the firm’s Strategic Growth Markets practice on the West Coast, stressed awards programs are a great vehicle for getting a brand name recognized — whether the company ends up winning or not.
Press: Here is a Sunday morning news roundtable discussion on NBC in the Bay Area featuring the top names in the technology industry.
This entry was written by Ashton Uytengsu, posted on January 30, 2012 at 9:00 am.