Saban Community Clinic
Providing More Medical Care to Those in Need Throughout Los Angeles
Problem
Challenge
Saban Community Clinic needed to raise its visibility in the community, educate patients about new services and help reach more people in need throughout Los Angeles. OWC created media moments to generate stories around the Saban Community Clinic’s new pediatrics services, dental practice and infectious disease clinic. Nearly every major news outlet in Los Angeles covered Saban Community Clinic, including every broadcast station.
Adam Friedman, Chief Marketing & Advancement Officer of Saban Community Clinic reported: “Aside from the insane media coverage we got, we also ended-up helping many adults and children in our community. The media coverage OWC has been able to secure in the past few months is the most coverage the Clinic has ever had. I feel like we are making real progress in raising our profile.”
What We Did
Implementation
The Impact
Quantitative Results
The Impact
Qualitative Results
Saban Community Clinic secured Los Angeles Business Journal’s Health Care Leadership Forum & Awards 2018.
The Vaccination Day media event spiked patient enrollment and vaccinated more underserved families than it ever had before in one day (more than 70 vaccines), causing the clinic to run out of T-dap vaccines so that patients had to set up appointments throughout the week to be vaccinated.