Commentary Facebook's intentions with Instant Articles under fireFacebook’s true intentions with a pending initiative called Instant Articles are being questioned by publishers concerned that content will be… Read Full Story
Commentary, OWC News Why are eNewsletters important?By Tracy Williams Most eNewsletter tips articles focus on the content: make sure the information addresses the audience you’re targeting;… Read Full Story
Commentary Mayor Garcetti appoints Peter Marx as Chief Innovation Technology OfficerMayor Garcetti today appointed Peter Marx as the city’s first Chief Innovation Technology Officer. A key part of Mayor Garcetti’s… Read Full Story
Commentary 2014 media outlook: Opportunities to tell your story are strongBy Tracy Williams Much is changing in the news media, and the numbers tell us opportunities to tell your story… Read Full Story
Commentary The truth behind the Google penaltyBy Tracy Williams There’s confusion today about the value of using links in the news releases you upload to the… Read Full Story
Commentary, OWC News Content marketing should drive business, not create confusionBy Tracy Williams Many companies have a tendency to get caught up in tactics aimed at “overcoming” the latest Google… Read Full Story
Commentary UT study: The higher your status, the less you use pronoun 'I'New research from the University of Texas suggests that people who often say “I” are less powerful and less sure… Read Full Story
Commentary New index tracks top entrepreneurship collegesIf tech accelerators look for talent in the same places everyone else does — at Stanford, Harvard and MIT —… Read Full Story
Commentary, OWC News The good life: 5 things you should know about CopenhagenBy Marie Ebenezer After a busy summer working and writing papers, my boyfriend Lukas and I decided to go on… Read Full Story
Commentary, OWC News Language and identity in public relationsBy Marie Ebenezer This semester I am taking an English Linguistics class at Freiburg University in Germany called “Language and… Read Full Story