'Language is a social activity,' CEO of Language Line Services tells Chief Executive magazine

Chief Executive magazine reporter Dale Buss spoke with numerous CEOs recently about whether they should engage in social media. Louis F. Provenzano, Jr., president and CEO of Language Line Services, thinks they should.
“Language is a social activity, so to us it’s very obvious that we need to be active in the growth of social media,” Provenzano said in the interview with Chief Executive.
Language Line Services, which is based in Monterey, Calif., is the global leader in telephone interpreting and language solutions. They service government, healthcare, telecommunications, financial services, utilities, insurance and many other industries.