OWC's Williams to speak on crisis management and social media

Olmstead Williams Communications’ CEO and President Tracy Williams will speak on the panel “How to Lead Your Organization’s Social Media Messaging in a Crisis” as part of PR News’ two-day Digital Summit & Crisis Management Boot Camp at the oceanfront Hyatt Regency Huntington Beach Resort and Spa on Feb. 23. The panel will explore ways to lead employees and senior leaders safely through media firestorms and social media scrutiny.
The summit will be a two-day immersion in brand-building digital communications and crisis management. Attendees will learn how to effectively mitigate a crisis situation by developing cross-departmental teams, build and maintain strong relationships with media to get a company’s message heard, and hear in-depth case studies on how crisis plans were developed.