eNewsletter How to Create a “Guerilla” Influencer Campaign | eNews from OWC“Influencer marketing” taps consumer trust by linking a company to the power of expertise, fame or taste. Influencers work for… Read Full Story
eNewsletter 4 ways to tell if your PR campaign was successful in 2018 | eNews from OWCFor 2019 planning, here are the four ways to gauge whether your marketing and public relations investment paid off as… Read Full Story
eNewsletter, OWC News Year-end + PR = Revenue | eNews from OWCThe year-end means it’s time to move into high gear and drive revenue with public relations. Your analysis of trends… Read Full Story