Tracy Williams’ best leadership tip: Pay attention to needs and motivators

CEO Blog Nation recently compiled 28 leadership tips from top entrepreneurs, including OWC’s Tracy Williams. These are key tips to keep in mind as you build a leadership profile.

“Leadership is all about what you can do to help the people you lead,” says Williams. “When I sense someone struggling, I try to lead with a servant’s heart. In other words, carefully consider what tools people need and motivators and then give them what they need. As a CEO and leader, my job is to help people with their job and vice versa.”

Read the full article: 28 Entrepreneurs Offer Their Best Leadership Tips (CEO Blog Nation)

November 6th, 2018|Categories: OWC News|Tags: , , , , , |

OWC’s Tracy Williams talks to Variety about Hollywood’s zero tolerance policy

Times have changed, writes Variety’s Gene Maddaus. In the wake of the Weinstein scandal, dozens of men have been ousted for allegations of sexual misconduct. It was a long time coming, but when it came, it was sudden. Now the same urgency and zero-tolerance mentality are being applied to offensive statements as well as deeds.

“The studios haven’t behaved well. They have been bad actors,” said Tracy Williams, CEO of Olmstead Williams Communications. “Suddenly there’s a spotlight put on them, and they realize they need to button up. Every company is moving quickly. Heads are flying; look at all the people getting fired.”

Read the full article: Is Hollywood’s New Zero-Tolerance Policy a Reaction to the Trump Era? (Variety)

July 24th, 2018|Categories: OWC News|Tags: , , , , , |

OWC’s Williams to speak on crisis management and social media

Olmstead Williams Communications’ CEO and President Tracy Williams will speak on the panel “How to Lead Your Organization’s Social Media Messaging in a Crisis” as part of PR News’ two-day Digital Summit & Crisis Management Boot Camp at the oceanfront Hyatt Regency Huntington Beach Resort and Spa on Feb. 23. The panel will explore ways to lead employees and senior leaders safely through media firestorms and social media scrutiny.

The summit will be a two-day immersion in brand-building digital communications and crisis management. Attendees will learn how to effectively mitigate a crisis situation by developing cross-departmental teams, build and maintain strong relationships with media to get a company’s message heard, and hear in-depth case studies on how crisis plans were developed.

 

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January 12th, 2017|Categories: OWC News|Tags: , , , , , , |

OWC's Tracy Williams publishes column in The Recorder

OWC CEO and President Tracy Williams authored an article in this week’s issue of The Recorder, California’s leading legal trade publication. Her expert counsel on marketing strategies for attorneys includes five pillars of business development to establish credibility, stand out from the competition and improve the overall bottom line of the practice.

“Ever wonder why some business people have a confident, immediate response to questions about their business? It’s because they’ve honed their messages through writing,” said Williams. She also recommends building brand recognition, increasing referral sources and energizing the team through award and list opportunities, speaking engagements at industry conferences, networking in person beyond typical business events and engaging communities through nonprofit and pro bono work.

Read the full article:

Five Tips for Networking and Building Business (The Recorder)

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February 29th, 2016|Categories: OWC News|Tags: , |