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Execs from Pepsi, Southwest Airlines and others debate the new media mix
Thirty executives from PepsiCo, Southwest Airlines and leading PR, marketing, advertising and social media firms argued Tuesday that getting the mix…
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New study: Journalists rely on PR firms as No. 1 resource
A new study conducted by Oriella PR Network on over 500 journalists shows social media platforms such as Facebook and Twitter…
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Survey of marketers shows Facebook, Twitter dwarf smaller sites but print publications still key
NewsUSA just released results of a public relations and marketing professionals survey which found that while marketers believe social media…
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Twitter Big on Smaller Advertisers
2010 was a big year for social media giant Twitter: the company was valued at $4 billion and its base…
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Cultural Gap Scares Asians Away from Social Media
In a recent Wall Street Journal article titled “Asia’s Digital Dilemma,” MarketWatch’s Senior European Correspondent Aude Lagorce attempts to understand…
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Employers Tread a Minefield
By Jeanette Borzo The Wall Street Journal Click here to read the full article Facebook gaffes that can cause trouble…
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Twitter to Include Photos and Video
By Amir Efrati The Wall Street Journal Click here to read the full article Twitter Inc., the micro-blogging service that…
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The Top 10 tech trends of 2009
By John D. Sutter CNN Engineers didn’t make huge improvements to technology in 2009. The year’s big tech names –…
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Follow the Tweets: Businesses Can Use Twitter to Predict Sales – WSJ
By Huaxia Rui, Andrew Whinston and Elizabeth Winkler Wall Street Journal There’s a new tool that can help companies predict…
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Can the law keep up with technology?
By Manav Tanneeru CNN In a case that would have been impossible even five years ago, bad-girl rocker Courtney Love…